Marketing and Promotion

We looked into marketing and research as it would be helpful to see how companies appeal to different age groups, and how to advertise our thriller opening. We need to hit the right audience, and wanted to find out how these companies do so.

Storyboard

We have worked on a storyboard for our thriller opening. This is our storyboard at the moment, but subject to change as we have not completely decided on some shots and the weapon as of yet, but things will remain mostly the same.

Side 1: We used a variety of shots the show the scenery and the murder taking place, such as a wide shot of the scene, a two-shot of the characters, and an over the shoulder shot to make the audience believe someone is behind the victim. The two-shot shows the binary opposites between the characters.

Side 2: This has the victim on the floor crawling away, and looking inferior to the killer. This is done by multiple shots, such as a low-angle shots. The victim crawls pass the camera to show how slow they walk, and the killer walks slowly as a cliché to kill the victim. The over-the-shoulder shot shows the height difference between the characters.

Side 3: In this scene the witness (protagonist) has seen the murder take place and the murderer looks at his own reflection and the notices the witness in which he turns to and then it ends to insinuate that this isn't the only murder to happen or that the murderer is going to get caught. In the last two boxes, we use a shot/reverse shot to show the emotion on both the murderers face and the witnesses face and the next action they are going to take.

Editing analysis of 'Before I Go To Sleep'

In the opening of the film, there was text used for the title. The text was white on black background; commonly associated with thrillers. The text then begins to distort away after a brief period of time; relating to the film with a theme of things being forgotten and drifting away. The style used is mysterious and intriguing as it disappears into smoke; signalling some form of mystery being in the film.

In the opening, there were many eye-line matches used; pro-dominantly of the womans' perspective. The cuts from her eyes to what she looks at are varied in length; some being quick cuts were others take time before the cut is used. The quick cuts are used for dramatic effect, and show the fear of the woman as she has no memory. The longer cuts allow the audience to take in what the woman is looking at. Eye-line matches are often used in thrillers as they induce tension and allow the audience to connect with the characters much easier.

Finally, there was use of a shaky camera on purpose. This was done when the woman moves from the bed into the other room. The camera shake was done to induce tension and a sense of fear as the woman was confused about the situation. The woman moves fairly quickly; the camera following shakily to represent the feelings of the woman at the time.

The Pitch

This is the video of our pitch to Spalding-Welch.

Below is our one page pitch in which we used as well as notes.

Audience theories.

Today, I have learnt about a number of audience theories. I made a Glog using Glogster to present this.
 

Audience Theories

Location Scouting

Today we went to the location that we are recording our thriller opening. It was an old car park that seems abandoned and overgrown. As it is quite desolate, we thought it was a great place to film our thriller.

We took some shots around the area to get a feel for the area and the types of shots that would be effective. Here we have Max and Andreas in shot, Max clearly not happy at Andreas as he is walking off.

We also found a puddle, in which we got a reflection of Max in. This is a concept we are thinking about using in our thriller, and was helpful to see it was a possibility.

As per usual when we work together, some funny shots were taken; a group photo of us at the site trying to look serious, (some trying more than others), and me and Max looking at a type of plant common around the area.

Disabled people representation

Today, I am looking at how disabled people are represented in the media.

In 'Disability on Screen', disabled people in the media have helped people understand disabled people further and how to interact with them. However, it wasn't until 1992 that a disabled actor was used in a British TV show; who understands their disability more than an able person. In todays day and age, able-bodied actors are much more represented, but the disabled fight to tell their stories.

In 'Women, old and disabled under-represented', it is said that the most popular TV shows do not include disabled people in them with a somewhat important role. It also says that only 2.5% of people in British TV shows are disabled; showing their lack of representation and minority. Representatives from these channels have said that they cannot capture all elements of society within their programs.

In 'Ricky Gervais and disabled actors', it talks about the lack of representation of disabled people in the media; the ones that are in the media are often crippled or a burden. This makes them look much weaker than some may be. It also comments on the fact that able people are used for advertisements and modelling, and how it is unfair.

In 'Media Representation of Disabled People', it says that the media is very critical of the disabled group of people, and often discriminates them. As the media represents our thoughts and opinions on groups of people, it makes us thing that the disabled are vulnerable and haven't the capacity to function on their own.

Overall, disabled people are underestimated, and are often over exaggerated in their problems. They appear to only work well with a carer, and cannot be represented anywhere in the media in a positive fashion.

This can be represented in our film in negative way as the killer has a disability; counter-typing the stereotypical disabled person representation of being weak and helpless. This also leads to little amounts of people believing the witness that the disabled was a murderer; representing that disabled are over-protected. However, it is also out of the disabled persons' control due to the disability.